Zishta was started with a vision to revive traditions from where it originated centuries earlier and those that have immense utility value in our day to day lives. Our approach is to leverage traditional wisdom in making our homes more environment friendly and holistic. Zishta is authentic to the traditions by working with the same cluster of rural artisans who have been hand crafting these products using traditional techniques mastered by their ancestors and passed along. We take pride in bringing these traditional cookware online in India apart from other home & Kitchen products.

Zishta is about building a family of believers who will be the future "Guardians of Traditional Wisdom". We travel to nook and corner of our country, spend time with the artisans and the local people, understand the traditional value & authenticity and document to make sure such wealth of knowledge is available for everyone.

We take the authentic traditions to the next level by testing the products for its purity in the modern world. We test all our products in an independent NABL accredited lab and all the traditional products brought out by Zishta comply with RoHS standards (Restriction of Hazardous Substances).