Origin of Zishta

A trailblazer whose path led her through 22 dynamic years in the corporate world, occupying esteemed senior leadership roles within renowned MNCs. While her corporate journey endowed her with independence, resilience, audacity, and wisdom, it was the yearning for uncharted horizons that kindled a new flame within her. That yearning to create, to absorb, and to contribute beyond boardroom realms laid the groundwork for her voyage beyond the familiar corporate shores. The roots of her passion for reviving traditions trace back to a transformative trip with her parents to the villages near her birthplace. Amidst age-old stories shared by her 70-year-old father, a realization dawned: traditions are the very threads weaving the fabric of our culture. It was this poignant moment that ignited her mission, recognizing the value of these cherished customs in today's world. Meera embarked on this venture with like-minded people, determined to preserve the heritage that shapes us.

Spirited sportswoman whose entrepreneurial aspirations found their canvas in the dynamic world of Zishta. Emerging as a fresh graduate at the age of 22, she possessed a resolute vision: to avoid the mundane and the ordinary, and instead, to infuse her days with purpose and excitement. As a result, she embarked on a journey that would redefine her path, one rooted in the essence of preserving traditions. While her peers treaded well-worn paths in the corporate realm, Varishta dared to diverge. Choosing the audacious route of an entrepreneur, she harnessed her deep-seated passion for upholding traditions. Fuelled by an unyielding commitment, she tirelessly nurtures a thriving network of artisans, empowering them to enhance their skills and capabilities. A force of nature, Varishta infuses Zishta with boundless energy and unwavering enthusiasm. From orchestrating operations to ensuring that only the finest products grace your home, she orchestrates the symphony of excellence that defines our brand.

Seasoned marketing professional who has worked with large multinational giants in key leadership positions. Yet, his heart beats not just for boardrooms, but for exploring untamed terrains and conquering peaks. It was during his journeys, ignited by a zeal for travel and hiking, that the spark of reviving traditions for a sustainable future ignited within him. Fuelled by a vision of creating an eco-conscious world for generations to come, Archish, alongside like-minded individuals, breathed life into Zishta. Archish's footprints often lead him to remote corners, where artisans reside, crafting their heritage with deft hands. His mission is to not just document their stories, but to etch them into the annals of history. With Archish at the helm, Zishta is more than a venture – it's a living repository of our roots and a gift to the generations that follow.